Zulum is located on a long stretch of beach that extends right down into the Biosphere Reserve in the south. It has a fairly central location and is within walking distance of many other restaurants and bars without being busy.

For those looking for a little more activity after lazy days soaking up the sun, the hotel offers a range of water activities including diving, kite surfing and snorkeling.

The beach here is amazing: wide with perfect soft white powdery sand. It's great for long walks along the water's edge and never feels crowded.

It's easy to find an isolated spot to relax alone and there are plenty of palapas offering shade from the heat of the day, as well as hammocks and comfortable sunbeds for that afternoon siesta you've been looking forward to.